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Follow your passion when creating a business start up

  • Written by Greg Rogers

If you are looking to create a new business of your own, look to work in an industry or field of endeavour that interests you.


When a business owner is passionate about their retail store, service, food or beverage outlet or wholesale supply operation, customers can tell. The clues are in the detail.

Customers pick up on the ambience or the atmosphere is a business that is run by people who care about what they do and have a real affinity for their product or service.

A outstanding market leading cafe like Grand Cru Coffee, is an example of a hospitality business where the staff are passionate about their products: all of which centre around coffee.




Architects follow their passion as well. Glenn Murcutt is a master architect who is famous around the World for a collection of innovative residences that sit within their environments rather then dominate their locations.

His passion and drive together with his profound knowledge, enabled Glenn to enjoy his career and share his knowledge with corporate and private clients.



Happy Healthy You is a community for women where they can share and develop ways to enhance or repair their health.

It is a free of charge personal space where, regardless of geographical or social location, women of all ages may find answers to their health or lifestyle related questions, chat with each other and gain inspiration from the group's collective knowledge.

Happy Healthy You was conceived and established by Lisa Curry, a household name in Australia. Her passion, drive and compassion for sport and personal health led her to set up the online community.




Australia's economy depends on small and medium business to employ thousands of people, a majority of the workforce in fact, and new businesses are created each day by people who find a way to turn their passion into an income stream.



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